Azita Shahpar Tofigh; ebrahim deldar; Kebria Eghbali; Sedigheh Aflatoon
Abstract
The purpose of this study was to identify and rank socio-cultural factors affecting making culture in sport of Iran. The statistical population consisted of experts in the field of sport and sociology of sport who had full knowledge of the subject matter of the research. Based on a bullet-shaped selection, ...
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The purpose of this study was to identify and rank socio-cultural factors affecting making culture in sport of Iran. The statistical population consisted of experts in the field of sport and sociology of sport who had full knowledge of the subject matter of the research. Based on a bullet-shaped selection, 18 people were identified as the sample of the study. In the present study, in order to design a conceptual framework, the research was assisted by three-branch theory. In order to identify the socio-cultural factors affecting the promotion culture in Iran's sport, the theoretical foundations of the research as well as the opinion of experts have been used. To this end, the researcher first identified the factors affecting the resources of the articles, identifying a number of factors and then using experts' opinion of the experts to do these factors. In this research, the total number of eight socio-cultural factors affecting making culture in sport of Iran, including family, friends, mass media, social media, Social attitude, religion, social environment and social structure, has been identified and finalized. In order to rank the factor, the Electra method was used with using the ES software. The results showed that the family with overcome 7, the most important socio-cultural factors affecting making culture in sport of Iran, and the social and social structure of the environment with the overcoming of one, the least important socio-cultural factors affecting making culture in sport of Iran.
Ghodrat Allah Bagheri; Azita Shahpar Tawfigh; Mojtaba Zarifi
Volume 5, Issue 4 , May 2017, , Pages 61-70
Abstract
The purpose of this study was the relationship between internal marketing and organizational silence in Qom sport and youth departments. The method of this research was descriptive and all of the staffs (Official, Contract, Pact and Corporate) all of experts, responsible experts and male and females ...
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The purpose of this study was the relationship between internal marketing and organizational silence in Qom sport and youth departments. The method of this research was descriptive and all of the staffs (Official, Contract, Pact and Corporate) all of experts, responsible experts and male and females staff of sport and youth departments in Qom with atleast diploma were choose as research sample. According to Morgan table (n=63) was selected. In this study we used 2 questionnaire, Nasr Esfahani & others questionnaire (2012) and Vandin silence organizational questionnaire (2003). Both questionnaires were Lickert 5 rate. Content validity of two questionnaires was confirmed by experts. Kolmogorov-Smirnov was conformed the normality of data. Analyzing was done by Descriptive Statistics (Mean, Frequency) and Inferential statistics (Pierson correlation and One SamplesT Test)(P 0/05). The results show that there is relationship between internal marketing (and all of 4 components) and organizational silence and also the result show that Price component has the most mean in components. Silence is reigns in Qom sport and youth departments. We suggest that managers with providing conditions, can reduce the silence and improve the internal marketing.
